Creative Orion Branding, Logo & Website Design | Client Story
Creative Orion is a branding and website design agency in India, based in Faridabad and serving clients across Delhi NCR and PAN India. We recently completed a full rebrand for Astravise Services Private Limited (ASPL), a Bangalore-headquartered management consulting firm. The engagement covered a new logo mark, a complete brand guidelines document, a full corporate identity system, and a new website moving the firm from a dated, non-functional identity to a modern brand that finally matches the seniority of its advisory work.
Where the brand was starting from
Astravise advises businesses on Global Capability Centre (GCC) setup, shared services, strategic CFO and CHRO functions, and cross-functional business consulting. Its leadership team carries more than 90 years of combined experience, and its ethos “Agility in Action, Innovation at Scale” is a genuine promise to the CEOs, CFOs and founders it works with.
The problem was that the brand didn’t reflect any of that. The existing logo was non-functional: it didn’t scale cleanly, read poorly at small sizes, and had no system behind it. The website was poorly managed and hard to navigate, with none of the structure a prospect needs to understand what the firm actually does. For a company that sells clarity and execution to senior decision-makers, the first impression was quietly working against it.
A modern logo mark, built to work everywhere
We started with the mark. The new logo is a clean, modern symbol designed to hold up across every context a consulting firm operates in a pitch deck, a boardroom presentation, a LinkedIn avatar, an embroidered polo, a favicon. It is legible at small sizes, works in single colour, and pairs with a considered typographic wordmark. The design leans into the firm’s idea of agility and forward motion without resorting to a generic corporate look.
Brand guidelines so the identity stays consistent
A logo without rules gets misused within a quarter. Alongside the mark, we delivered a professional brand guidelines document covering logo usage, clear-space and minimum-size rules, the primary and secondary colour palette with print and digital values, the typography hierarchy, and clear do’s and don’ts. This is the reference that lets Astravise’s internal team and every future vendor keep the brand consistent long after our engagement ends.
A complete corporate identity system
From the same visual grammar, we designed the full corporate identity suite: business card, letterhead, envelope, ID card, LinkedIn banner, and brochure. Every item is built to feel like one brand, so a signed proposal, an email footer, a reception desk pass and a social post all read as the same firm. For a consultancy operating across Bangalore, Hyderabad and Kolkata, that consistency isn’t cosmetic it is credibility.
A new website that matches the firm behind it
Finally, the website. We rebuilt astraviseservices.com with a clear service architecture GCC Advisory, Shared Services, Strategic CFO, Strategic CHRO and Business Consulting plus an Insights section for the team’s thought leadership and an interactive GCC Compass tool that helps prospects find a directional fit in a few minutes. The result is a site that is easy to navigate, structured around how clients actually search, and finally in step with the quality of the advisory work.
In the client’s words
Here is the Google review the team left after the project, written by Jataved Bhat of the Astravise Services Bangalore office:
“I am part of Astravise Services Pvt. Ltd., Bangalore office. We reached out to Creative Orion for redesigning our logo, developing our corporate identity, and creating our website.
Our experience with the team was excellent from start to finish. They took the time to understand our vision and translated it into a strong, professional brand identity. All the deliverables were executed accurately with great attention to detail, reflecting a clear understanding of our requirements.
The team was highly professional, responsive, and easy to work with throughout the engagement. They were receptive to feedback, delivered quality work, and ensured a smooth collaboration at every stage.
We are very satisfied with the outcome and would be happy to recommend Creative Orion to any organization looking for reliable branding and design partners.”
— Jataved Bhat, Astravise Services Pvt. Ltd. (Bangalore) ★★★★★
Why rebranding matters for consulting firms
Professional-services firms are a specific branding challenge: there is no product on a shelf, so trust is the product. When the brand looks improvised, prospects quietly assume the work might be too. A rebrand for a consulting firm isn’t decoration it is aligning the identity with the seniority of the advice, so the brand earns the room before the first meeting even starts.
That is the kind of end-to-end work we do: one team handling logo design, brand guidelines, corporate identity and website development, so every touchpoint is coherent rather than stitched together from different vendors.
Work with us
If you run a consulting, professional-services or B2B firm in India and your brand no longer reflects the quality of your work, we can help. Explore our branding agency in India services, or see how we approach logo design and website design and development. Creative Orion delivers logo mark, brand guidelines, full corporate identity and website under one roof with a complete copyright transfer and open-source design files on every project.
Frequently asked questions
What did Creative Orion design for Astravise Services?
We delivered a complete rebrand for Astravise Services Private Limited (ASPL): a new modern logo mark, a professional brand guidelines document, a full corporate identity system (business card, letterhead, envelope, ID card, LinkedIn banner and brochure), and a new website on astraviseservices.com.
Who is Astravise Services?
Astravise Services Private Limited (ASPL) is a Bangalore-headquartered management consulting firm with offices in Hyderabad and Kolkata. It advises businesses on GCC setup, shared services, strategic CFO and CHRO functions, and cross-functional business consulting.
What is included in a corporate identity system?
A corporate identity system extends the logo into every real-world touchpoint. For Astravise this included the business card, letterhead, envelope, ID card, LinkedIn banner and brochure — all built from a single visual system so the brand stays consistent everywhere.
What is the difference between a logo and a brand identity?
A logo is a single mark. A brand identity is the full system around it — colour palette, typography, usage rules and applications across print and digital — documented in brand guidelines so the brand looks the same on every platform and in every hand.
Does Creative Orion work with clients outside Delhi NCR?
Yes. Creative Orion is based in Faridabad and Gurgaon and works with clients across India, including Bangalore, Hyderabad, Mumbai and beyond, as well as selective international projects. Astravise Services is a Bangalore-based client.
How long does a full rebrand take?
Timelines depend on scope, but a full identity project covering logo, brand guidelines, corporate stationery and a website typically runs over several weeks, with rounds of revision built in at each stage. Reach out with your requirements for a specific estimate.
Summary: Creative Orion, a branding and website design agency in India, rebranded Astravise Services (ASPL) a Bangalore-based management consulting firm delivering a new logo mark, brand guidelines, a full corporate identity system, and a new website.
