Case Study • 2026

Rebranding Astravise Services

Client

Astravise Services Pvt. Ltd. (ASPL)

Industry

Management Consulting

Location

Bangalore, India

Scope

Logo, Brand Guidelines, Corporate Identity, Website

Year

2026

Creative Orion is a branding and website design agency in India with physical offices in Faridabad, Gurgaon and Delhi, serving clients across Delhi NCR and PAN India. In 2026 we completed a full rebrand for Astravise Services Private Limited (ASPL), a Bangalore-headquartered management consulting firm. The engagement covered a new logo mark, professional brand guidelines, a complete corporate identity system, and a new website replacing a non-functional logo and a poorly managed site with a coherent brand that matches the seniority of the firm’s advisory work

The client

Astravise Services (ASPL) is a management consulting firm headquartered in Bangalore, with offices in Hyderabad and Kolkata. It advises businesses on Global Capability Centre (GCC) setup, shared services, strategic CFO and CHRO functions, and cross-functional business consulting. Its leadership team carries more than 90 years of combined experience, guided by the ethos “Agility in Action, Innovation at Scale.”

The challenge

  • A non-functional logo that didn’t scale, read poorly at small sizes, and had no system behind it.
  • A poorly managed website that was hard to navigate and gave prospects no clear route into the firm’s services.
  • A brand that understated the seniority of a team advising CEOs, CFOs and founders — where trust is the product and first impressions carry weight.

What we delivered

Modern logo mark – legible at small sizes, works in single colour, paired with a considered typographic wordmark.

Astravise Services new logo mark designed by Creative Orion

Professional brand guidelines – logo usage, clear-space and minimum-size rules, primary and secondary colour palette (print + digital values), typography hierarchy, and do’s and don’ts.

Astravise Services brand guidelines  colour palette and typography

Full corporate identity system – business card, letterhead, envelope, ID card, LinkedIn banner, and brochure, all built from one visual grammar.

Website design and development – a WordPress site with clear service architecture (GCC Advisory, Shared Services, Strategic CFO, Strategic CHRO, Business Consulting), an Insights section, and an interactive GCC Compass diagnostic tool. Live at astraviseservices.com.

New Astravise Services website homepage built by Creative Orion

The outcome Astravise moved from an improvised identity to a single, consistent brand system spanning print, digital and web one that reads as credibly as the advice the firm sells. The client rated the engagement five stars and confirmed they would recommend Creative Orion to other organisations

Google Reviews Google Reviews ★★★★★

Jataved Bhat
“I am part of Astravise Services Pvt. Ltd., Bangalore office. We reached out to Creative Orion for redesigning our logo, developing our corporate identity, and creating our website.Our experience with the team was excellent from start to finish. They took the time to understand our vision and translated it into a strong, professional brand identity. All the deliverables were executed accurately with great attention to detail, reflecting a clear understanding of our requirements.The team was highly professional, responsive, and easy to work with throughout the engagement. They were receptive to feedback, delivered quality work, and ensured a smooth collaboration at every stage.We are very satisfied with the outcome and would be happy to recommend Creative Orion to any organization looking for reliable branding and design partners.”

Astravise Services

FAQ’s

What did Creative Orion design for Astravise Services?

Creative Orion delivered a complete rebrand for Astravise Services Private Limited (ASPL): a new modern logo mark, a professional brand guidelines document, a full corporate identity system (business card, letterhead, envelope, ID card, LinkedIn banner and brochure), and a new website on astraviseservices.com.

Who is Astravise Services?

Astravise Services Private Limited (ASPL) is a Bangalore-headquartered management consulting firm with offices in Hyderabad and Kolkata. It advises businesses on GCC setup, shared services, strategic CFO and CHRO functions, and cross-functional business consulting.

Why did Astravise Services need a rebrand?

The firm had a non-functional logo that didn’t scale and a poorly managed website, neither of which reflected the seniority of its advisory work. The rebrand aligned the brand with the quality of the consulting so it earns trust before the first meeting.

What is included in a corporate identity system?

A corporate identity system extends the logo into every real-world touchpoint. For Astravise this covered the business card, letterhead, envelope, ID card, LinkedIn banner and brochure all built from one visual system for consistency across print and digital.

What is the difference between a logo and a brand identity?

A logo is a single mark. A brand identity is the full system around it colour, typography, usage rules and applications documented in brand guidelines so the brand looks the same on every platform.

Does Creative Orion work with consulting firms outside Delhi NCR?

Yes. Creative Orion has physical offices in Faridabad, Gurgaon and Delhi, and works with clients across India, including Bangalore, Hyderabad and beyond. Astravise Services is a Bangalore-based client.

Creative Orion, a branding and website design agency in India, rebranded Astravise Services (ASPL) a Bangalore-based management consulting firm delivering a new logo mark, brand guidelines, a full corporate identity system, and a new website.

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